How often are the ads shown?

The ads are shown to every user who viewed at least one product on your website for up to 10 days since their last visit to your website. A single user cannot see ads from your store more than 4 times a day (for Facebook Desktop Newsfeed, Desktop Right column and Mobile Newsfeed) or more than once a day (for Instagram).

While you cannot directly influence the frequency of the ads being shown, you can always work on improving your ad message and main product images, as the ads with positive user feedback (likes, shares and comments) end up being shown more often than those that get negative feedback (negative reactions and ads being reported/hidden)

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